TheSportExchange Plans NASDAQ Direct Listing as Sports-Linked Digital Asset Platform Nears Mainnet Launch

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TheSportExchange (TSE), which operates in Europe as TSE Marketplace Ltd., has announced plans to pursue a direct listing of its common stock on the NASDAQ Stock Market. According to the official press release, TSE is targeting the second half of 2026, although the move is still subject to regulatory review and market conditions.  

Following this strategic development, TSE has chosen to retain Chardan as the financial advisor for the proposed listing. 

The move reflects TSE’s intention to position its performance-linked digital asset platform within public capital markets as it expands its digital asset infrastructure. The timing is also in line with a key operational milestone, with the platform set to be officially launched on PandaSea Mainnet on May 1, 2026. 

Bringing Liquidity to Sports Performance 

TSE’s digital asset model is designed around professional sports performance and fan passion. The platform introduces permanent tradable assets with endogenous liquidity dubbed “Keys”; these are directly linked to real-world standings and verified team performance. 

This model sets the stage for a structured marketplace, whereby participants can acquire and trade Keys that are tied to their favorite teams, players or leagues. More importantly, the Keys asset value is driven by real factors linked to sports performance, including deterministic on-field results and the passion by the fans who are seeking to own a particular key. 

In other words, TSE combines three primary factors to determine the market value associated with each Key; live sports data, market liquidity and participant demand. 

Infrastructure Built by PandaSea

TSE was developed by PandaSea Inc., a Delaware-incorporated blockchain technology firm. As mentioned earlier, TSE is set to go live on the PandaSea Mainnet, a dedicated Layer-1 blockchain built using Avalanche technology. 

The network is designed to support institutional-grade throughput, deterministic finality and full on-chain transparency. At the core, the PANDA native token acts as the gas coin for this ecosystem, serving all the required on-chain utility. 

“We built PandaSea Mainnet to support traffic from the billions of people worldwide who know and love sports, and want to back that knowledge and passion with a permanent digital asset,” said Steve van Zutphen, Founder and CEO of PandaSea Inc. “Pursuing a public listing reflects our commitment to the institutional rigor and transparency that global capital markets demand.”

Early Access Before Global Expansion

In advance of the May 1 launch, TSE has opened an Early Access phase tied to the ICC Men’s T20 World Cup. The announcement highlighted that this stage will allow TSE to test system performance, scalability and real-time settlement under live conditions.

The broader roadmap includes expansion plans aligned with the 2026 FIFA World Cup. TSE stated that its architecture is designed to support multiple professional sports leagues across jurisdictions as adoption grows.

The company was also keen to note that its targeted Nasdaq listing does not constitute an offer to sell or solicit an offer to buy securities. As outlined in its forward-looking statements, actual outcomes may differ due to market shifts, regulatory developments or other risks.