Gif Games, the creator of Tezotopia, an open-world NFT game and marketplace for virtual assets based on Tezos, and Talao, a platform that helps brands leverage the new Web3 and open Metaverse economies to fuel their growth, have today announced they have entered into a new partnership to enhance the experience of gamers and their interaction with brands.
Thanks to the integration of Talao’s Passport3 and Grow3 technologies, Tezotopia will provide a new player experience. As part of it, the game will provide brands with unique features to interact with players.
Talao’s Passport3 tech will allow Tezotopia’s players to share their avatars’ identities or their data, while respecting player privacy. Players will be able to prove they are students, VIPs, existing customers and over 18 without the need to reveal personal and sensible information.
The Tezotopia metaverse will allow players to decide when, with whom and under which circumstances they will share digital identity elements to brands or other players. As a result, they will be able to benefit from vouchers or advantages provided by brands where they are customers, without revealing who they are.
Tezotopia Joab Garza said:
“Tezotopia is an entirely new game built for Web3. The future of gaming is on the blockchain, and we are at the forefront of it. To maximize the experience of users, we have built a versatile digital identity for players, fully actionable for brands, but without sacrificing player privacy. This is our ambition with Talao’s team.”