Dubai Tightens Crypto Marketing Regulations
Dubai’s crypto regulation just got stricter with the introduction of new Marketing Regulations for Virtual Assets and Related Activities 2024 by the Dubai Virtual Assets Regulatory Authority (VARA).
These regulations, effective from October 1, 2024, require companies to disclose the risks associated with trading cryptocurrencies in their marketing materials.
This is to educate traders about the volatility of digital assets and promote transparency in the industry.
Companies operating in Dubai must also adhere to specific guidelines covering appropriate language usage, disclosure requirements, and ethical considerations.
All promotions, whether online or offline, should feature a bold disclaimer stating that virtual assets are subject to extreme volatility and may lose their value in full or in part.